Wednesday, Aug 26, 2009

TTT AUG 26: TOBACCO ADS AND KIDS: The Pied Pipers of Death

Download this episode (57 min)
WEDS, AUG 26-11AM: TOBACCO ADS AND KIDS: The Pied Pipers of Death

Despite lawsuits and compacts and consent agreements and judgments, tobacco companies continue their all-too-clever marketing ploys peddling death wrapped in paper, directed at our kids and grandkids - the next generation of smokers and another generation hooked on the most powerful drug in the world - nicotine. Every trick in the book is being used to rope our children into the death-dealing addiction.

Hear the kids themselves tell the story of their detective work and how Big Tobacco deftly employs the psychology of subtle association and gimmickry.

TTT's ANDY DRISCOLL and LYNNELL MICKELSEN talk with young advertising sleuths, an anti-smoking program organizer, an epidemiologist and local policymaker to get to the core of the deceptive ad practices kids encounter when they walk into a retail store and other venues selling smokes.

GUESTS:

• KATIE ENGMAN - Tobacco Programs Manager, Association of Nonsmokers' Rights (ANSR) Minnesota

• RACHEL WIDOME, PhD - Asst. Professor, UofM Department of Medicine; Principal Investigator on study of Point of Sale tobacco advertising and marketing in Ramsey Co. West St. Paul and South St. Paul

• ROBERTA PERRY and SHANICEE DILLON - Student Assessors of point of sale tobacco advertising in their St. Paul neighborhood.

• MELVIN CARTER III - St. Paul City Councilmember and sponsor of anti-advertising ordinance that bans imitation tobacco products.

Link to Video - Roberta Perry Testimony

AND YOU! CALL 612-341-0980
• CAN'T GET US OVER THE AIR? STREAM TTT LIVE and LATER

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